Crowdfunding is a way of raising finance by asking a large number of
people each for a small amount of money. Until recently, financing a
business, project or venture involved asking a few people for large sums
of money. Crowdfunding switches this idea around, using the internet to
talk to thousands – if not millions – of
potential funders. Typically,
those seeking funds will set up a profile of their project on a website
such as those run by our members http://www.princelinkconsultants.com/index.php/crowd-funding. They can then use social media,
alongside traditional networks of friends, family and work acquaintances,
to raise money. There are three different types of crowdfunding:
donation, debt and equity.
Debt crowdfunding
Investors receive their money back with interest. Also
called peer-to-peer (p2p) lending, it allows for the lending of money
while bypassing traditional banks. Returns are financial, but investors
also have the benefit of having contributed to the success of an idea
they believe in. In the case of micro finance, where very small
sums of
money are leant to the very poor, most often in developing countries, no
interest is paid on the loan and the lender is rewarded by doing social
good. Sites include
http://www.princelinkconsultants.com/index.php/crowd-funding
Equity crowdfunding People invest in an opportunity in exchange for equity. Money is
exchanged for a shares, or a small stake in the business, project or
venture. As with other types of shares, apart from community shares, if
it is
successful the value goes up. If not, the value goes down. Sites
include
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